EU proposal on Digital Fairness Act expected by the end of 2026
Michael McGrath, European Commissioner for Democracy, Justice, the Rule of Law and Consumer Protection announced yesterday at PL&B’s Conference in Dublin that he will propose the Digital Fairness Act before the end of this year. The legislative proposal will aim at strengthening consumer protection in digital environments.
“The Commission is advancing an ambitious agenda of simplification and modernisation - refining our digital rulebook to provide greater certainty for authorities, businesses and consumers alike. This means revisiting existing legislation, including the General Data Protection Regulation, while also modernising our wider consumer framework through initiatives such as the Digital Fairness Act.”
Speaking at PL&B’s Conference organised jointly with McCann FitzGerald, McGrath said that the Digital Fairness Act is designed to address any gaps in legislation. The Act will deal with dark patterns and unfair personalisation for example. It is not meant to regulate specific types of online actors or technologies, he stressed.
The Digital Omnibus, which is also part of the simplification measures, is making progress. On 7 May, the European Parliament and Council reached a provisional political agreement on the Digital Omnibus on AI. The Digital Omnibus, which proposes amendments to the GDPR, will likely be in Trilogue this autumn, McGrath said.
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A recording and slides from all sessions at PL&B’s Conference in Dublin will be available next week to all participants and anyone who registers after this event.